Basic HTML version of Foils prepared 5 May 97

Foil 14 Broaden Reach

From Implications of Internet Technologies for Business CPS616 -- Information Track of CPS -- Spring Semester 97. by John Gallaugher
Notes for this Slide
17% of US adults on-line, 32% have purchased on-line, 92% expect to soon
Allows firms to consider more suppliers, reducing costs and increasing quality
  • ex. Wright Patterson EDI procurement
Allows firms to attract more customers, increasing market share and geographic reach
  • ex. Salem Five, Aberdeen Group, Wit Beer IPO

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