Headers come in different sizes, from <h1> very large down to <h6> very small. For example, a page might start with a large header of the name of the company, followed by a smaller header with a short description:
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<h1> Oriental Rug Company </h1>
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<h3> Imported Handmade Oriental Rugs </h3>
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Blank space and line breaks in your file are ignored in HTML. It will format the lengths of your lines to whatever will fit in the window, disregarding however you may have typed it.
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To separate two sections of text, you can add a line break tag, <br>, with no blank lines, or a paragraph tag, <p>, which has extra blank lines.
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Every year we stock thousands of rugs in all patterns
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which we obtain in our annual rug-buying expeditions
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to the markets of the Middle East. <p> . . .
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