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"Give me a breakdown of all customers likely to default in the coming year"
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"Do three things: predict year-end demand, tell me which customers will fuel that demand, and tell me why"
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"Define a highly concentrated micromarket (make special offers to customer segments that meet very select criteria) within my database"
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"Create a model that really explains why some customers renew their subscriptions and others don't"
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"Suggest ways of regrouping our customers into new market segments (for Direct-Marketing)"
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"Find some customer-preference pattern I might not be aware of"
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